LANCÔME ABSOLUE LONGEVITY THE SOFT CREAM: A NEW ERA OF ABSOLUE BEGINS.
Lancôme’s quest for eternal youth has given rise to our luxury skincare range, ABSOLUE. This year, we’re taking ABSOLUE further by ushering in an even more radical, scientific, and innovative new era. Discover the future of ABSOLUE, beginning with Lancôme’s new longevity cream: ABSOLUE LONGEVITY THE SOFT CREAM.
LONGEVITY CREAM: KEY TAKEAWAYS
- ABSOLUE LONGEVITY THE SOFT CREAM ushers in a new era of ABSOLUE, powered by Longevity Integrative Science.
- Formulated with exclusive Rose PDRN™, which is 2.2x more powerful on collagen type 3 synthesis and helps boost cellular metabolism by +80%.
- Skin appears thicker, smoother, denser, firmer, and more lifted, with visible contour improvements.
- Our longevity cream is suitable for all skin types, including dry, normal, oily, and sensitive skin.
- Designed to extend skin’s youth at the cellular level while delivering a luxury anti-ageing skincare experience.
Learn everything you always wanted to know about your skin with e-Skin Expert.
WHAT IS ABSOLUE LONGEVITY SOFT CREAM?
Lancôme’s ABSOLUE LONGEVITY THE SOFT CREAM is suitable for all skin types dry skin, normal skin, oily skin, and even sensitive skin. It’s more than just a moisturising day cream, it’s a soothing, hydrating, and nourishing luxury anti-ageing cream that is formulated to prevent and restore your skin for a healthy, youthful-looking complexion.
It’s also amplified with a new and exclusive longevity active powered by Longevity Integrative Science, making it a truly transformative anti-ageing experience engineered for youthfulness. So how does it work?
WHAT IS THE SCIENCE OF THIS REVOLUTIONARY LUXURY ANTI-AGEING CREAM?
Through years of advanced research, we have continued to make scientific breakthroughs for anti-aging effects we bring to luxury skincare like ABSOLUE. As pioneers of Longevity Science since for over 13 years, we’ve studied the way cells break down with age and wondered, what if we could boost them from within? The answer is, we can.
Inspired by biomedical procedure, we radically engineered a new Rose PDRN™ exclusive to Lancôme and used in the new ABSOLUE LONGEVITY THE SOFT CREAM. PDRN stands for Poly Deoxy Ribo Nucleotide, also known as DNA fragments that act as youth extenders. PDRN is typically sourced from salmon, but we created Rose PDRN™ that is 2.2x more powerful on collagen 3 synthesis.
To obtain Absolue PDRN™ we used a first of its kind rose DNA extraction process. This patented 10 step extraction method takes over 36 hours and functions at critical temperatures so as not to damage the rose’s potency. It takes over 100 roses to extract just 1g of precious and concentrated Absolue PDRN™.
In the skin, these fractions begin extending reconstructing youth beneath the surface, for skin that doesn’t just appear younger, but actually has younger cells. The Absolue PDRN™ targets the cell core to multiply mitochondrial function and offer more reconstruction power than collagen itself. Absolue PDRN™ is then paired with other longevity ingredients to restore skin’s youthfulness:
- Phytofirm which works to activate natural peptides in the extracellular matrix for further cell reconstruction.
- Rose Proxylane which works to sustainably boost skin’s elasticity by retaining skin’s moisture and improving density
Discover more about the powerful properties of PDRN in our dedicated article
WHAT ARE THE BENEFITS OF OUR LONGEVITY CREAM?
The benefits of our longevity cream are as radical as the science itself. Extended skin exhibits key dimensions of outhfulness for skin that is thicker, smoother, denser, and even lifted.
The key benefits of this new luxury anti-ageing cream are groundbreaking, beginning with reverse ageing. Clinical tests show that users can reverse 5 years of ageing signs in just 1 month¹.
Cell longevity is enhanced thanks to Absolue PDRN™’s ability to boost cellular metabolism by +80%² and increase collagen type 3 synthesis by +415%².* You’ll also see better contours, achieving a +26% improvement in plumper inner contours and +36% firmer outer contours⁴.*
VISIBLE RESULTS In just 1 week*:
- ✓ Skin appears lifted
- ✓ Volume looks replenished
- ✓ Facial contours feel redefined
- 98% say skin feels firmer*
- 88% say skin looks tightened, as if lifted*
- *Consumer self-assessment, 50 women, at 1 week
- **Instrumental test
Learn everything you always wanted to know about your skin with e-Skin Expert.
Get more anti-ageing benefits by exploring our ABSOLUE range
Absolue The Soft Body Balm
NOURISHING & FIRMING BODY BALM
ABSOLUE THE HAND CREAM
PERPETUAL YOUTH IS IN YOUR HANDS
Absolue Rose 80 Cleansing Balm-to-Foam
2-IN-1 TRANSFORMATIVE CLEANSER
READY TO COMPLETE YOUR LUXURY ANTI-AGEING SKINCARE PROTOCOL?
ABSOLUE is the ultimate luxury skincare range for skin longevity and vibrantly youthful skin. Beyond proven anti-ageing effects, it’s a luxurious and sensorial experience enveloped in indulgent textures and a natural rose scent.
Complete your protocol with the new ABSOLUE SKIN LONGEVITY THE SOFT CREAM and these ABSOLUE essentials:
- ABSOLUE ROSE 80 ESSENCE-IN-LOTION – Essence-in-Lotion's iconic cushiony liquid texture encapsulates the power of 80% active concentration in 1 nourishing, plumping drop. This treatment essence-in-lotion is made to use morning and night after cleansing to make skin stronger, smoother, and firmer.
- ABSOLUE THE SERUM – This serum is an intensive concentrate formulated with our exclusive and patented Absolue Perpetual Rose™ extract, and proven to accelerate skin’s epidermal cell renewal. It’s meant to be applied twice daily after cleansing and before your cream.
- ABSOLUE THE EYE CREAM – Target eye wrinkles and improve the overall appearance of the eye contour with this eye care harnessing the power of T12 Biotech Pearl™. Twice daily use gives a smoother and firmer eye contour and actually delays the appearance of wrinkles by up to 5 years.
Absolue Rose 80 Essence-in-Lotion
CONCENTRATED TREATMENT LOTION
ABSOLUE THE EYE CREAM
Revitalising Eye Cream
LONGEVITY CREAM FAQs
What is Lancôme’s new luxury anti-ageing cream formulated with?
ABSOLUE LONGEVITY THE SOFT CREAM is formulated with exclusive Rose PDRN™, engineered from rose DNA, alongside other longevity ingredients including Phytofirm and Rose Proxylane. Together, these ingredients work to boost cellular metabolism, enhance collagen type 3 synthesis, improve elasticity, and support visible skin reconstruction.
What range of luxury anti-ageing skincare products does Lancôme offer?
Lancôme’s ABSOLUE range includes ABSOLUE LONGEVITY THE SOFT CREAM, ABSOLUE ROSE 80 ESSENCE-IN-LOTION, ABSOLUE THE SERUM, and ABSOLUE THE EYE CREAM. Together, they form a complete luxury anti-ageing skincare protocol designed to support skin renewal, firmness, smoothness, and youthful-looking contours.
Is the ABSOLUE longevity cream suitable for all skin types?
Yes. ABSOLUE LONGEVITY THE SOFT CREAM is suitable for all skin types, including dry, normal, oily, and sensitive skin. It delivers soothing hydration and nourishment while helping to prevent and restore visible signs of ageing.
